Speakers

Alessandro Tomio is Managing Director for Lacoste Hong Kong and South APAC, leading the brand’s business across 13 markets.

With more than 20 years of experience in premium brands, retail, franchising and commercial transformation across Asia Pacific and Europe, Alessandro has built and led partnerships across multiple routes to market—including distributors, franchisees, wholesale accounts, e-commerce platforms and licenses. His work spans partner strategy, retail development, digital commerce, and brand localization, giving him firsthand experience of balancing a brand’s global ambitions with the realities of individual markets.

Previously, Alessandro held leadership roles with Burger King across Taiwan and South-East Asia, where he worked closely with master-franchise partners on performance, turnaround, and market expansion. He holds an MBA from INSEAD and a Master of Engineering Management from the University of Padova.