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13-Oct-2026The Hong Kong Flagship Store Tour programme gives delegates the opportunity to go behind-the-scenes of some of the most innovative and inspirational retail concepts in the world. Choose from a selection of three carefully curated tours that highlight some of the best physical retailing in Hong Kong. Find out more and select your tour here.
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Main Stage14-Oct-2026
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Main Stage14-Oct-2026
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Main Stage14-Oct-2026
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Main Stage14-Oct-2026It is the challenge for all retailers, globally, but in Asia, the speed of digital technology adoption by consumers means that the “omnichannel” journey as to be made ever simpler and engaging by retailers. Who is leading best practice and what does success look like?
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Main Stage14-Oct-2026How are successful retailers and platforms creating networks of services, payments and partnerships in order to meet the needs of consumers at every touch point? In this special session, Tencent Smart Retail will demonstrate the power of creating a retail ecosystem and share the stage with some of their key retail clients and partners.
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Morning Networking Break14-Oct-2026
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Track 114-Oct-2026A sector that had become a reliable profit centre has, in common with global trends, been hit badly by falling demand and consumer push-back. But in markets where service, experience and luxury brands remain key, how are retailers and brands in Asia fighting back? What new ways are brands connecting with younger consumers?
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Track 214-Oct-2026Retailers from China to South East Asia are developing new concepts or embracing formats from hard discounting to meet the needs of value-driven consumers, new approaches to convenience, or new approaches in retail environments that attract the premium and luxury consumer. This panel session brings together key operators across different sectors to share their insights into the latest approach to developing future-proofed new retail concepts.
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Track 114-Oct-2026Asia has long been established as the supplier to much of the world. Global challenges have brought major changes but at the same time, technology and AI is opening up opportunities that could only have been imagined
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Track 214-Oct-2026It is already clear that the world of Agentic Commerce is dividing into Western GenAI experiences and Eastern/Chinese experiences. What unites both approaches are the emergence of deeply personalized, truly human-like retail experiences that are setting new consumer expectations. Hong Kong has become a global case study in that intersection of Eastern and Western Agentic experiences. In this session, hear what this means in practice and how y
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Track 214-Oct-2026Learning from retailers in Europe and the US, Asian retailers are beginning to embrace private label to provide unique product and deliver great value.
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Networking Lunch Break14-Oct-2026
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Main Stage14-Oct-2026Join this essential session for real examples of where AI is making a practical difference and delivering ROI and how the next wave of technologies are starting to show the way forward.
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Main Stage14-Oct-2026
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Main Stage14-Oct-2026How to be part of it and how to make it profitable. Consumers, particularly Gen Z consumers, increasingly see shopping via social platforms as their favoured channel. From TikTok Shop to social media influencers, agentic shopping agents, WeChat communities, live streaming and short form videos, retailers and brands are having to learn how to remain relevant
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Afternoon Networking Break14-Oct-2026
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Main Stage14-Oct-2026Hear from one of Asia’s and the world’s leading businesses helping to change the shape of retailing. An essential and unmissable look into the future of retail.
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Main Stage14-Oct-2026Some of the world’s biggest power brands have been created and internationalised from Asia and by the Asian consumer. From Pop Mart to Miniso and the multi billion-dollar K-beauty sector – how has this been achieved and what brands look set to emerge from this social media and consumer-driven surge?
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Main Stage14-Oct-2026
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13-Oct-2026
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13-Oct-2026Successful expansion depends on finding the right partners. Leading executives from international retail and consumer brands will share first-hand experiences of building growth through franchising, licensing, distribution and joint ventures, revealing what makes partnerships thrive across different markets and cultures.
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13-Oct-2026What makes a brand attractive to franchisees, operators and market partners across Asia? This discussion will examine the commercial realities of expansion, including localisation, operational readiness, investment expectations and the capabilities required to build long-term success in diverse Asian markets.
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13-Oct-2026The speed with which new brands have emerged from Korea, China and other Asian markets has excited retailing around the world. Driven by high consumer engagement and social media, brand following can gain instant viral communities, particularly by Gen Z consumers. As a special, exclusive, session, the World Retail Congress has invited students from the Hong Kong Polytechnic University to present a selection of new brands that they have started following and tip for as ones to watch.
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Networking Coffee Break13-Oct-2026
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13-Oct-2026As more Asian brands pursue international growth, what support do they need to scale successfully beyond their home markets? Industry leaders will discuss the role of operators, landlords, marketplaces and advisory partners in helping brands navigate new territories, build market relevance and achieve sustainable expansion.
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13-Oct-2026Bringing together experienced market leaders and industry experts, this closing discussion will assess the outlook across Asia's key retail markets. From established growth hubs to emerging opportunities, panellists will share where they see the greatest potential for investment, partnerships and expansion over the coming years.
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Networking Lunch Break13-Oct-2026
Conrad Hotel, Hong Kong - 12-14 October 2026
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Conrad Hotel, Hong Kong - 12-14 October 2026
2026 World Retail Lab Asia
