World Retail Lab Asia 2025 - World Retail Congress Hong Kong 2025

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09:00 - 12:00
(Your local time: - )
Flagship Store Tours: Hong Kong

In 2025, World Retail Lab Asia brings iconic store visits, led by executive leadership teams, to Hong Kong. Driven by guidance from our community, our exclusive Flagship Store Tours will take delegates behind-the-scenes at some of the worlds’ most impressive stores that are defining the industry.

Sign-ups are open to retailers-only on a first-come-first-served basis. Sign-ups open soon.
09:00 - 17:00
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Shenzhen Guided Day Tour

Providing a unique and highly informative day trip for a limited number of delegates travelling from Hong Kong to Shenzhen in mainland China. A perfect opportunity to see and experience retail in China including Chinese formats as well as international, high-performing retailers such as Sam’s Club. Spaces are highly limited and reserved on a first-come-first-served basis for retailers only.

17:00 - 19:00
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World Retail Lab Asia Opening Reception

07:45 - 08:45
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Private Breakfast Briefing

- Main Stage
09:00 - 09:10
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Welcome to the World Retail Lab Asia

- Main Stage
09:10 - 09:30
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Opening Address: Scott Price, CEO, Dairy Farm International

One of Hong Kong and Asia’s biggest retailers welcomes delegates to the World Retail Lab Asia, sets the scene for the discussions on the retail roadmap to 2030, the Asian consumer and what he sees as retailers’ priorities.

Speakers

Scott Price, Group Chief Executive - DFI Retail Group

- Main Stage
09:30 - 09:50
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Keynote Address: Setting Asia’s Roadmap to 2030

- Main Stage
09:50 - 10:20
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Keynote Panel: Next Generation Technology and the Reshaping of Retail

This panel discussion will look at how technology and AI will drive growth for Asia’s retailers to 2030. How should retail leaders refocus their businesses to embrace the transformational benefits of AI and next generation tech solutions?

- Main Stage
10:20 - 10:40
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Keynote Interview

- Main Stage
10:40 - 11:00
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Keynote Address: Creating the Retail Ecosystem for 2030

Some of the biggest retailers in Asia, and China in particular, are redefining what it means to be a retailer with an interconnected eco system of services that ensure that you can have a completely joined-up relationship with your customer. Learn more from this leading voice.

11:00 - 11:30
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Morning Networking Break

11:30 - 12:00
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Keynote Panel: The new Future for Luxury in Asia

Luxury has faced an unprecedented downturn internationally but particularly in China and across key Asian markets. Luxury brands are emerging in China and retailers and brands are looking at how to adjust to the new landscape.

12:00 - 12:30
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Keynote Panel: Sourcing and How Asia has to Readjust to the New Global Trade Realities

Asia continues to be the sourcing powerhouse for the world but retailers and brands around the globe are having to rapidly build contingency plans in the face of tariff uncertainty. How can suppliers respond and could this spur new innovation?

12:30 - 14:00
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Networking Lunch Break
12:30 - 13:30
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Private Lunch Briefing

- Track One
14:00 - 14:25
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Presentation: Building Brands for the New Retail Landscape – Learning from Today’s Micro-Brands and Start-Ups

Hear from two of the outstanding examples of brands that have grown from the ground-up via social media and digital adopters.
- Track Two
14:00 - 14:25
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Presentation: The Convenience Sector’s Bright Future

Convenience is growing rapidly driven by consumer demand. But what will ensure its continued success?
- Workshop
14:00 - 14:40
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Workshop: Next Generation Retailing: How to Win with Gen Z and Gen Alpha

Younger generations are becoming more affluent and international, spending more on discretionary travel and retail – but how do retailers need to react to this evolving consumer group.

- Track One
14:25 - 14:40
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Presentation: Understanding the Asian Consumer

Asia’s consumer market is not only the world’s largest but it is the fastest growing. Embracing technology, AI and digital, the Asian consumer is dynamic and difficult to predict but retailers and brands have to find a way to navigate those rapidly changing tastes, fashions and demands. Hear from a leading consumer trends forecaster who will provide invaluable context and insight.
- Track Two
14:25 - 14:40
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Presentation: Duty free and Travel

Can Asia maintain its high-flying success for travel retail? Where are the key success stories and what are the lessons for international duty free?

- Track One
14:40 - 15:20
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Panel: How will you be Serving your Customer in 2030?

Discussion on how and where your customers will increasingly be. How will social commerce evolve? The power of live streaming. Can the store still attract? Rapid delivery – how to square the circle of consumer demand and profitability.

A panel of key retailers discuss their experiences and predictions for consumers across Asia.
- Track Two
14:40 - 15:20
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Panel: The Opportunities for Asian and International Brands

Brands provide powerful connections to consumers and can provide real competitive edge. There continues to be a global pull for brands – international brands looking to grow in Asia but also Asian brands going international. And more and more Asian retailers are waking up to the potential of strong private label programmes that help set them apart.

15:30 - 16:00
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Afternoon Networking Break

16:00 - 16:20
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Keynote Presentation: Creating World-Beating Customer Experiences

16:20 - 16:50
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Panel: The Retail Future as Seen by Investors

The big investment funds from banks to private equity, VCs and start-up investors have a clear view on where to place their confidence in future returns. We bring together a panel of key investors representing all classes of investment to discuss their views on the future winners – and losers – across the retail industry and what retailers need to be thinking about to stay ahead.

16:50 - 17:10
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Seeing the Future Today: The New Innovations to be Unveiled on 11:11

A special presentation from a leading Chinese retailer talking through what we can expect from 2025’s 11:11 shopping extravaganza.

17:10 - 17:40
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Building an Action Plan: How to Win in 2030

To close this special meeting, we invite a panel of World Retail Congress senior retail advisors to provide their summary of the day and what they see as the key takeaways.

17:40 - 17:45
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Close of World Retail Lab Asia 2025

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