Skip to main content

World Retail Lab Asia is nearly here!

Limited spaces remain, secure your pass today

00 Days
00 Hours
00 Mins
00 Secs

WHERE ASIA'S RETAIL VISIONARIES SHAPE THE FUTURE

Welcome to World Retail Lab Asia - the premier gathering for senior retail leaders driving innovation, transformation, and growth across the region. 

From the global crossroads of Hong Kong to the fast-evolving streets of Shenzhen, this three-day immersive experience brings together 300 influential retail executives to chart the future of retail in Asia and beyond. Join us for deep dive content and retail store exploration.

REGISTER

See where World Retail Lab Asia fits your priorities.

World Retail Lab Asia brings together senior retail leaders from across Asia and beyond. Select the perspective closest to your business to see where the event connects with the challenges, opportunities and growth priorities on your agenda.

Store Tour Update

Shenzhen is sold out. Only a few Hong Kong places remain.

All places on the Shenzhen Store Tours have now been taken. Hong Kong Store Tours are still available, giving delegates the opportunity to experience leading retail environments and innovation first-hand. Only a few places remain.

Book Hong Kong Store Tours

For retail leaders across Asia

A regional view of the forces reshaping Asian retail.

Asian retail markets are developing at different speeds, but changes in technology, consumer behaviour, trade and competition increasingly cross borders. World Retail Lab Asia provides a senior-level environment for understanding those shifts in a wider regional context.

01

Regional market context

Understand how different Asian markets are evolving and influencing one another across consumer behaviour, retail formats and technology.

02

Competitive intelligence

Track how leading retailers are responding to local disruptors, digital-first platforms, rising costs and changing customer expectations.

03

Innovation perspective

Explore how AI, ecosystems, new retail formats and customer engagement models are developing across the region.

The relevance

World Retail Lab Asia helps put individual market decisions into a broader Asian context, giving senior leaders a clearer view of where change is happening and what may come next.

For Australian & New Zealand retailers

A closer connection to the retail markets on your doorstep.

Australia and New Zealand are mature retail markets, but geographic distance can make access to international peers and emerging retail models more difficult. World Retail Lab Asia creates a direct connection into Asia's fast-moving retail ecosystem.

01

Global perspective

Stay connected to senior retail thinking beyond domestic markets and traditional European or US reference points.

02

Asian innovation

Understand how retailers across Asia are approaching customer experience, digital commerce, loyalty and new store formats.

03

Growth beyond home markets

Build a broader view of regional opportunities, potential partnerships and the commercial realities of operating beyond AUS/NZ.

The relevance

World Retail Lab Asia gives Australian and New Zealand retail leaders direct exposure to markets, ideas and senior peers that can otherwise feel geographically distant.

For retailers outside Asia

A current view of Asia beyond the headlines.

Asia represents a major source of consumer growth, retail innovation and new business models, but the region remains highly fragmented. World Retail Lab Asia gives international retail leaders greater visibility into what is changing across different markets.

01

Consumer understanding

Build a more current picture of changing consumers, growth categories and differences between Asian markets.

02

Market-entry context

Understand the localisation, regulatory, distribution and partnership considerations that shape expansion across the region.

03

Retail innovation

See how advanced retail ecosystems, digital models and new customer experiences are developing in Asia.

The relevance

World Retail Lab Asia provides international retailers with a more grounded view of where opportunity sits in Asia and how the region could influence global strategy.

For leaders focused on international growth

A clearer view of where future growth could come from.

As mature markets slow and pressure grows to identify new revenue opportunities, Asia is increasingly part of international growth discussions. World Retail Lab Asia helps put those opportunities into a practical commercial context.

01

Growth-market visibility

Explore fast-growing markets and categories across Asia and understand where commercial momentum is building.

02

Expansion realities

Understand the operational, localisation, partnership and market-entry issues that affect international expansion.

03

Strategic perspective

Put Asia into the wider context of international growth planning, investment priorities and future revenue opportunities.

The relevance

World Retail Lab Asia helps leaders assess Asia as part of a wider international growth strategy before moving into deeper market-entry planning.

Event overview

A private forum for the leaders shaping retail’s future.

Bringing together C-suite executives and senior decision-makers from Asia’s most influential retailers and consumer brands, the event offers a unique opportunity to exchange insights, build valuable connections and explore the trends driving transformation across the retail landscape.

Schedule at a glance

HEAR FROM TRAILBLAZING LEADERS

5-featuredimage

THE FULL AGENDA IS NOW LIVE!

  1. The Hong Kong Flagship Store Tour programme gives delegates the opportunity to go behind-the-scenes of some of the most innovative and inspirational retail concepts in the world. Choose from a selection of three carefully curated tours that highlight some of the best physical retailing in Hong Kong:

    Tour 1: 09:15 – 12:45 Experience, Aspiration & Brand Power POP MART → SOGO → Chow Tai Fook

    Tour 2: 09:45 – 13:30 The Future of Everyday Retail JD Mall → 7-Eleven → Wellcome

    Tour 3: 09:50 – 13:45 Lifestyle Retail Reimagined, MUJI → Lacoste → Lane Crawford → Mannings

    Find out more and select your tour

  2. YouGov’s presentation will provide detail on how Asia’s consumers behave across the different markets. This panel will bring together brand owners and operators to share their experiences of how to build a brand, in which locations, platforms and channels. What should brands expect from their local partners to help them win the local consumer? 
  3. What makes a brand attractive to franchisees, operators and market partners across Asia? But what are the considerations for any brand looking to select the very best partner for them to open in Asia’s key markets? What are the foundations for a long-lasting partnership? A panel session that brings together experts to discuss their experiences and views to help open up a conversation in the room. 
  4. The speed with which new brands have emerged from Korea, China and other Asian markets has excited retailing around the world. Driven by high consumer engagement and social media, brand following can gain instant viral communities, particularly by Gen Z consumers. As a special, exclusive, session, the World Retail Congress has invited students from the Hong Kong Polytechnic University to present a selection of new brands that they have started following and tip for as ones to watch. 
  5. Networking Coffee Break

SHAPED BY OUR ADVISORY BOARD

25 

COUNTRIES REPRESENTED

2

STUDY TOUR CITIES TO VISIT

300+ 

ATTENDEES

50+

SPEAKERS

WHAT TO EXPECT

STRATEGIC INSIGHTS

STRATEGIC INSIGHTS

Engage in high-level plenary conference sessions featuring global retail trailblazers, disruptive thinkers, and regional change-makers. Together, we’ll explore the major forces shaping the retail landscape through to 2030 — from AI and omnichannel evolution to sustainability, supply chain transformation, and the next wave of consumer behaviour. 

HANDS-ON INNOVATION

HANDS-ON INNOVATION

Participate in interactive workshops designed for action. Collaborate with your peers to co-create new strategies, tackle real-world challenges, and accelerate future-ready business models tailored for Asia’s dynamic markets. 

STORE TOURS

STORE TOURS

Witness the future of retail in action with exclusive store tours in Hong Kong and Shenzhen — including behind-the-scenes access to cutting-edge concept stores, digital-first experiences, and tech-powered retail environments leading the charge in customer engagement and operational excellence. 

JOIN THE CONVERSATION. SHAPE THE ROADMAP TO 2030.

ATTEND

Connect with retail leaders at World Retail Lab Asia. Be inspired by bold ideas, forge meaningful partnerships, and shape the future of retail.

REGISTER NOW

SPONSOR

Position your brand as a must-have partner for growth-focused retailers. Sponsor the Lab to drive influence, build relationships, and lead industry innovation.

WHY SPONSOR?

GAIN INSIGHT

Access exclusive reports all year round, packed with actionable insights to help you stay ahead, solve challenges, and spark new thinking.

VIEW OUR REPORTS

Fill in the form to download the 2026 World Retail Lab Asia brochure and be where Asia's retail visionaries shape the future.

World Retail Lab Asia brings together the senior leaders, innovators and decision-makers defining the next era of retail growth, from AI and advanced technologies to new ecosystems, formats and customer experiences.

Download the brochure to learn more, including:

  • Full programme breakdown, from the Shenzhen retail tour and Hong Kong market immersion to the Leadership Forum and main conference
  • Who you'll meet, including Advisory Board leaders from DFI Retail Group, Lane Crawford Joyce Group, Shinsegae International, Wumart and Ryohin Keikaku, plus past attendees from the regions leading retailers
  • Who attends, 300+ senior retail leaders from 25+ countries, with 70% APAC delegates and 70% at senior leadership, C-suite or founder level
  • Pricing and pass options, including Early Bird savings on individual and boardroom passes

SHAPE THE FUTURE

BROUGHT TO YOU IN PARTNERSHIP WITH

DFRG

TLCG

HKTB

Read All

WORLD RETAIL LAB ASIA IS ALMOST HERE!

Panel Discussion

SECURE YOUR PASS NOW